In case the title didn’t give it away, these wise words from ’round the web all center around conversions. It’s great to get more traffic to your site, but don’t forget about the traffic once it gets there. At that point, it’s all about conversions. Don’t sell a product? You still need to convert something, somewhere, somehow. What do you want your visitors to do? Sign up for a newsletter? Subscribe to a feed? Comment on your blog posts? No matter what goals you have, they all rely on conversions.
31 Conversion Optimization Tips – and Counting
How can you reduce Distraction on your pages? How many urls can you eliminate? … You don’t sell features. You sell solutions to problems.
>> Follow Chris Goward
Copy that Converts: Interview with Copywriting Maven Roberta Rosenberg
You need the words to invent the sale, period. Whether we’re looking at text-only e mail, a simple direct mail letter or even skywriting for that matter, the words are the key to the letter. However, as I mentioned in a previous response, good design supports the report and makes it easy, even pleasant to read. It additionally helps direct the reader from point to point, acting as a visual roadmap to the fundamental bits and pieces that deserve specific attention. However, what’s even more fundamental than the creative – copy or design – is a strong, appealing offer and visitors who are hungry for what you have to promote.
>> Follow Roberta Rosenberg
If your focus is on receiving commissions from affiliate product referrals, how many of your site’s visitors go on to purchase one of the affiliate products you promote? Think it should be a lot more? So did I, and that’s why I honed my technique to increase the conversion rate. Eventually, I took the lessons I learned and turned them into the Q&A Formula. Check it out sometime.
As always, whether you’re looking for customized, personalized help to start and grow your own ebusiness, I’m available for hire as your eBusiness Coach and Consultant.
© Donna for DazzlinDonna, 2010. |
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Original post by Donna
