This is a guest post from a good friend, Dave Dugdale, additionally known as SolarDave. Dave is a man of many talents, with his latest being that of a home rental expert. Here he gives us all a couple of great branding tips so watch, learn and enjoy.
Transcript:
[Two Places You Might Not Have Thought To grade Yourself]
Hi my name is Dave Dugdale and I wanted to thank Donna for letting me do another guest post.
I have been doing lots of videos lately so I thought instead of writing that post I would create a video.
I am going to run through two places that you might not have thought to grade yourself on your site.
To help yourself standout from whatever niche you in you really need to use every chance you get to help humans remember your name and what you look like.
I try to place my picture just about everywhere I can on my sites, like on my SolarDave site even though I know it is the right thing to do I am still amazed when I go to solar conferences or other events when humans walk up to me and say, “Hey are you SolarDave?”
Contact scheme Page
So the first place to increase your branding is on your contact anatomy page. On my contact profile I ask them what my first name is, which is pretty obvious since the site is called SolarDave. that plus helps me weed out emails that construct it through that first filter considering when I get an mail from someone and they do not use my first name and I have it plastered all by my site, I pretty much know that it is going to be spam.
RSS Reader
If you are like me I read blogs from my RSS reader and hardly ever go to the site (like Donna’s site for instance). I use a plug-in on my blog called RSS Footer from a guy I can never pronounce correctly - that works great.
What you do is not only include your name and a link your site but include your photo (or logo whether you are not branding just yourself but your company.) that plus helps when humans scrape your feed, so your type chases you even on the scraped sites.
Well that’s it, I hope you enjoy these two tips and have a great day!
Thanks!
© DazzlinDonna for DazzlinDonna, 2009. |
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Original post by DazzlinDonna
